Daniel & Joel · Hands-on every job
A two-man specialist team
obsessive about prep,
ruthless about finish.
We don't subcontract. We don't dabble. Every kitchen, every UPVC house, every commercial project across South Wales is sprayed by the same two pairs of hands, to a standard insured for the long haul.
Our story
Built around one obsession: the finish that lasts the decade.
Elite Refinishing Co was founded by Daniel and Joel after years inside commercial spray operations, the kind where a single dust nib could fail a quality inspection. We brought that standard into kitchens, UPVC and joinery work across South Wales, because there was nowhere else doing it at that level for homeowners.
Today, every project still goes through the same two pairs of hands. No subcontractors, no rotating crews, no compromise.
See completed projectsWho we help
Homeowners across South Wales who'd rather keep a well-built kitchen and change its finish than tear it out. Landlords with tenant-change windows that can't slip. Hotels, retail and commercial clients who need overnight turnaround without compromising the result.
What we specialise in
Kitchen respraying, UPVC window and door spraying, furniture, shop fronts, garage doors, internal & external joinery, roofs and cladding. Nine disciplines, one consistent prep-first approach, because every coating system fails at the prep stage long before it fails on the wall.
Experience depth
800+ completed refinishing projects across South Wales. The team learned the trade in commercial spray environments before bringing that factory discipline into domestic and SME work, which is why a kitchen sprayed in your house comes back looking like it left a factory floor.
Service area
Llanelli, Swansea, Carmarthen, Port Talbot, Cardiff, Pembroke, Newport, Merthyr and Rhondda, plus the wider South Wales region. Most enquiries get a site visit booked within 24-72 hours and a fixed-price quote in writing the same working week.
Recent projects
A glimpse of recent work across South Wales.








Mission & standards
The standard we hold every project to.
Six non-negotiables that decide whether a job is signed off, applied to every kitchen, UPVC house and commercial refurbishment we put our name to.
Insurance-backed guarantee
Fully insured up to £1.2 million. Every project carries an insurance-backed guarantee against peeling, cracking and lacquer failure under normal use, certificate issued on completion.
Two-pack & water-based coating systems
Industrial-grade two-pack lacquers for cabinetry and joinery; marine-grade UPVC systems warranted for 10 years on coastal property. No retail-grade shortcuts.
Prep-first discipline
Surfaces degreased, keyed, filled, primed and tested for adhesion before a single drop of topcoat goes on. 60-70% of every project is prep time, not spray time.
Free, no-obligation quotes in writing
All quotes and surveys are free and no obligation, a 15-minute call or a quick site visit is all it takes. The price you're quoted is the price you pay, including travel and disposal. No day rates, no mid-job upsells.
No subcontractors, ever
Every project sprayed by Daniel and Joel directly. The person quoting your kitchen is the person spraying it, and the person you call if something needs adjusting.
Confirmed dates, kept
Bookings confirmed in writing with a start and finish date. We schedule exterior work around forecast rather than gambling on a marginal weather day.
Trust indicators
Measurable proof, not marketing claims.
800+
Projects completed across South Wales
10 yrs
UPVC coating warranty (marine-grade)
24/7
Enquiries answered, any time, any day
5★
Google rating across verified reviews
9
Towns and cities covered weekly
0
Subcontractors used on any job
How we work
The tools, coatings and process behind every project.
Industrial 2K lacquer
Cabinetry-grade two-component coating that cures to a hard, scratch- and chemical-resistant shell. The same chemistry used in factory kitchen production lines.
Marine-grade UPVC system
UV-stable, salt-tolerant coating warranted for 10 years on coastal property in Mumbles, Aberavon, Porthcawl and Pembrokeshire.
Workshop door-off spraying
Where the project allows, doors are removed and sprayed in controlled workshop conditions, no dust, no air movement, factory-level finish.
Sample boards in your light
Before any spraying starts, you see your chosen colour and sheen sprayed onto a sample board in the actual kitchen's lighting. Final colour signed off in writing.
Ready to book
Talk to Daniel or Joel directly, no call centre, no chasing.
Free in-person survey, fixed-price written quote, an honest answer if a respray isn't right for your project.
